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Media Quality Evaluations

With an ever more competitive array of products and services that access, manage and play media of varying types (audio, video, still pictures, animation) - it is more important than ever to design for media experience quality. To do this, subjective assessment and perceptual testing methods are employed that tap in to people's perceptions of media quality along with their expectations about what "good" or "excellent" means for each media experience. Our approach to subjective experience testing provides reliable, quantitative and qualitative assessments of product and service against those experience expectation targets.

What We Do

We will work with you to identify the right participants (user profile, persona), recruit them and identify the key media experiences to be measured. We'll then design qualitative or quantitative experiments that will allow you to assess where to set design targets. During development, we can work with your team to iteratively assess how the product or service is measuring up to the quality targets set, and verify levels of user experience satisfaction of your and competitors' offerings to help constrain and guide messaging and branding.

What You Get

We will engage at any point in your process and add our perception, media quality and experimental expertise to meet your media- and experience-quality measurement needs. We can design, execute and deliver studies to:

  • performing competitive user/media experience quality testing
  • help you set appropriate quality targets
  • performing media experience quality assessments throughout development
  • become adjuncts to your team throughout design/ development to deliver an overall user-experience-quality plan, media quality targets, methods for iterative assessment and verification to ensure your product delivers the needed levels of experience quality.
     


    ABOUT BENCHMARK
    Benchmark Research & Safety, Inc. is a human factors and ergonomics consulting firm that specializes in usability, user-centered design, product safety, warnings, expert witnessing, research (design, ethnographic, perceptual) and training. Benchmark Research & Safety, Inc. is one of the few multi-capability firms in the Northwest - headquartered in Moscow, Idaho with branch offices in Boise and Rigby, Idaho; Portland, Oregon; and Grand Junction, Colorado.