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User Experience Research

We survey, observe, or interview, in a user’s own environment or in lab facilities, using a wide variety of techniques. The goal is to discover and describe characteristics of a target audience so that solution-developers gain a deep understanding of their users.

Benefits of User Experience Research

Many of the techniques, such as surveys and focus groups, provide a substantial amount of information quickly and at low cost. In-depth techniques such as contextual inquiry provide more details about environmental and social variables that may influence the success of any solution introduced into that situation.

When to Consider User Experience Research

Consider these techniques in the earliest stages of project exploration and planning.

Read more about the benefits of each technique below.


Benchmark Research & Safety, Inc. is a human factors and ergonomics consulting firm that specializes in usability, user-centered design, product safety, warnings, expert witnessing, research (design, ethnographic, perceptual) and training. Benchmark Research & Safety, Inc. is one of the few multi-capability firms in the Northwest - headquartered in Moscow, Idaho with branch offices in Boise and Rigby, Idaho; Portland, Oregon; and Grand Junction, Colorado.